Nov
20
Just debuted the new Keyword Rank Tracking Tool in shoemoney tools:
We also hit a pretty big milestone being we sold the 1,000th domain via the domain marketplace.
Here are some peaks at the documentation for the other tools in the set. We are adding a new tool about every 10 days.
- BackLink Analyzer
- BackLinks Finder
- Domain Marketplace
- Keyword Density Tool
- Keyword Generator Tool
- Keyword Grabber Tool
- Most Linked Tool
- PPC Ad Generator
- PPC Local Brand Tool
- PPC Local Keyword Tool
- Text Optimization Tool
- WordPress Related Posts Tool
This Post Is From ShoeMoney’s Internet Marketing Blog
ShoeMoney Tools New Keyword Tracking Tool
Nov
20
If Apple Had A Search Engine
Filed Under Jeremy Schoemaker | Leave a Comment
it would look like SearchMe.
This week searchme launched their iPhone search application which looks pretty sweet. Check out the vid:
If I had a iPhone I would use it 
This Post Is From ShoeMoney’s Internet Marketing Blog
Nov
19
Every time paid links is brought up Matt Cutts brings up the FTC’s “suggestions” on bloggers disclosing things they have been compensated for. In no where in these “suggestions” does it talk about paid links. But even if it did they are just suggestions.
They are not law and if Google was following the FTC’s suggestions I doubt Google Adsense/adlinks would be engaging in some of the most deceptive advertising methods I have ever seen on the internet.
Also I am curious then why Google is not requiring Firefox to display that they are paying Firefox billions of dollars to be the default search engine each time you search. The funny thing is not even firefox developers know they are getting paid so much by Google as you can see in my posts about it before. Talk about a lack of disclosure.
And what about all the other properties Google has bought their way into? How many times have you seen Adsense ads not labeled as ads?
What about the spyware/virus bearshare I have BEEN SHOWING IN SLIDES FOR PRESENTATIONS FOR 3+ YEARS that is still ruining Google Adsense. Google CLEARLY has knowledge of these things and they choose to participate in deceptive advertising.
Now in regards to Matt you know why he must do this right? He is a smart guy. And I would guess he HATES ADSENSE with a passion. But as we saw before text links are Google’s aches heel and remain to be.
Now honestly there is absolutely zero way for them to detect inlink ads if it is done properly and Matt (and maybe former Googler Vanessa Fox who chimed in also) knows that.
If its easy to detect why did they have all the calls for help using the paid links form to rat on people who pay for links and employ the hundreds of people to review all those submissions?
Surely if you can “detect” it so easily that would save a few bucks.
Anyway I personally don’t think Google wants to go down this path with the FTC.
If they want to come out and say they will take you out of their search engine index if you don’t follow their rules then fine. But don’t act like its some Government mandate and everyone is going to go to jail who is selling/buying paid links.
This Post Is From ShoeMoney’s Internet Marketing Blog
Does Google REALLY Want To Go Down This FTC Route
Nov
19
MediaWhiz today launched Inlinks. Its basically Text-Link-Ads 2.0.
On the Advertiser’s - sites looking to pickup links to their product can specify keywords and anchor text they are looking for and the Inlinks magic will go through all its publisher base finding matching and give you EDITORIAL CONTROL over which ones you would like to purchase.
On the blogger’s side when they get a new advertiser they are alerted and have EDITORIAL CONTROL if they want to place the link or not.
So the key here is going to be to not make Google look stupid. If your site is about electronics and your accepting ads for stuff not related to electronics clearly trying to manipulate Google search engine placements then your probably going to get dinged. But if you are only approving relevant websites that add to the user experience as a reference then from what I have seen and heard from Google Engineers you should be OK.
I don’t care what others are saying about this the bottom line is unless InLinks has some sort of fingerprint its going to be completely impossible for Google to detect.
Curious to hear your thoughts on this.
This Post Is From ShoeMoney’s Internet Marketing Blog
InLinks From Text Link Ads - Now Google Compliant?
Nov
19
Post Dip Strategys
Filed Under Jeremy Schoemaker | Leave a Comment
In the book The Dip Seth talks about how superstars lean into the dip. They almost use the dip as an advantage. Also when superstars come out of the dip and master their craft they create a giant barrier for any competitors.
So what are some real world examples of this? Well look at eBay! How hard is it to overtake eBay in the online auction space?
What about Google? Not only does Google have the best search engine but they also pay over 1 billion dollars a year to be the default search engine in Firefox, Safari, AOL, and others. If anyone even thought about competing with Google they need to bring a TON of money to the table.
Think Microsoft created much of a dip for competitors with its Office Suite and Operating Systems?
Many times reporters have asked me who I think is going to be the next big search engine. I tell them I think it over. Search as we know it is owned by Google and only the government will be able to stop them. The dip to overtake Google is just to much for any company to overcome.
If you can overcome the dip your compeditors have put in front of you then you can be #1. But what will your post dip strategy be to remain #1?
This Post Is From ShoeMoney’s Internet Marketing Blog
